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Lucky 7s Game Book

Saturday, September 1st, 2012

Agent Information Sheet

THE BOOK YOU CAN’T PUT DOWN!

Let your players know to “Look For The Book” on September 4th, as we’re introducing the Lucky 7s Game Book (game #945).

SALES TIPS

  • Six $1,000,000* top prizes total (*paid over 20 years)
  • No prize less than $20
  • Six $5 games for $20
  • Loaded with over $18 Million in cash prizes

RETAILER INFORMATION

  • Earn $1 commission for every Lucky 7s Game Book ticket sold/$30 for every book of Game Book tickets sold!
  • Be sure to fold the Game Book for your players. Unfolded: 8” x 8”. Folded: 4” x 8”
  • Remind players not to tear tickets out of the Game Book – VOID IF SEPARATED.
  • The Validation Code is on Page 6 – “Magnificent 7s.”

ADVERTISING & SUPPORT

  • Specialized dedicated ticket dispenser
  • Point of Sale (Play Center Insert) – Be sure to post prominently!
  • Sample Ticket attached to a zip cord for display in your store
  • LIMS advertising
  • Racetrax & Keno Monitor advertising

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